Maths - the fading skill
Stuck on the M3 the other day, on the way back from a client meeting. Bored of the usual music so decided to educate myself with Radio 5. Great timing as they were discussing a subject very More...
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Global House
1 Ashley Avenue
Epsom
KT18 5AD
United Kingdom
Tel 0845 4759099
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Marketing Strategy Consultant - J1276

Leading global marketing agency requires a Senior Strategist to advise clients on best practice CRM.

 

Working with the Agency account teams, this client facing role will deliver clear strategic input into the integrated CRM programmes of Blue Chip clients across diverse vertical market sectors. The main objective being to develop new insight and CRM initiatives that will enable the client to meet their marketing and business objectives, whilst deepening the relationship with the agency.

With an acquisition and retention dimension, the role will centre on the delivery of integrated customer journeys across multiple channels, harnessing the client's data and fusing this with agency's sophisticated insight capabilities to ensure outputs are measureable and effective from a ROMI perspective.

This role will have a large social and digital dimension.

 

Key Responsibilities

  • Develop and maintain strong and effective relationships with both  client(s) and  internal stakeholders and teams
  • Recommend new insight and data driven CRM initiatives to help the client achieve their business goals
  • Understand clients’ business plans and challenges and align the agency's capabilities to deliver cost effective solutions
  • Maintain strong industry and market connections to stay ahead of best practice and new developments
  • Use, adapt and design strategic planning tools to prioritise activities, facilitate workshops and scope projects
  • Pro-actively identify and deliver new revenue opportunities
  • Scoping, writing and delivery of successful client proposals

 

Skills and Experience

  • Curious, perceptive, and strategic, yet your concepts will be rooted in practical, deliverable solutions
  • A researcher, analyst, strategic thinker and project manager who is passionate about using data and insight to deliver business goals
  • Have the ability to multi task, manage time effectively and be comfortable with delivering solutions through others- a great team worker.
  • Highly numerate and literate, have experience of specifying and delivering segmentation and modelling projects and then using the findings to develop  practical solutions
  • Excellent communication and presentation skills both written and verbal
  • Confidence and charisma- a leader

 


Location     West London

Salary        up £55K + excellent benefits

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