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Strategic Insight
Consultant with excellent commercial and client facing skills
required to support the sales and client teams of leading
international marketing services agency.
The global leader in
interactive marketing services, our client connects brands with
their customers through deep consumer insight that enables
effective and profitable marketing initiatives and business
decisions. Their consultative approach spans multiple industries
and incorporates decades of experience in consumer data and
analytics, information technology, data integration, and consulting
solutions for effective marketing across digital, Internet, email,
mobile and direct mail channels.
The Strategic Insight
Consultant's key responsibility is in providing consultative
expertise to the sales and client teams across the full range of
Consumer Insight Products
Role tasks
• Defining strategic and tactical solutions to meet Client
needs and support Sales Complete detailed level Client requirements
assessment in terms of business needs / challenges.
• "Bring to life" how solutions can be built and applied using
existing capabilities to deliver effective results
• Drive focus into key Vertical Sectors proactively
highlightingopportunities for innovative approaches
• Work with various departments on the development of pricing
strategies, balancing company objectives and client
satisfaction.
• Use sales forecasting and strategic planning to ensure the sale
and profitability of products, lines or services.
• Keep informed of latest industry news, trends, products,
services, competitors and relevant existing and emerging
technologies. Provide insight and strategy regarding
wins/losses.
• Support Training Programme activities where applicable and
provide consultative education to leaders and other associates
through presentations and workshops.
• Prepare and deliver product marketing presentations in
collaboration with Product Managers to internal associates and
clients (current and prospective) at the appropriate technical
granularity.
Key skills &
experience
• Database Marketing background and experience
• Extensive client-facing experience
• Understanding of Analytical applications using data for
Marketing
• Proven ability to influence cross-functional and virtual
teams
• Demonstrable commercial acumen and strengths
Location Central
London
Salary c£50K + benefits
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